Get into the Spring 2012

I got to attend MAGIC this year, which was an excellent experience. Lots of networking opportunities, meet cool new industry people, and got to check out the new looks for Fall 2011. My favorite part of the trip was getting to check out WGSN's Trend Forecasting seminar. In this seminar we took a look at trends for Spring 2012! Yup that's right a whole year in advance. So if you're scared for the apocalypse of 2012, here's a recap of the seminar so at least you can go out in style!

Spring/ summer ’12 Macro Trends

1.    1. Primal Futurism:

a.                                          a. Contemporary looks with primitive patterns, idea of modern mythology

b.     Consumers integrate technology into their lives but associate it with a natural materials

2.     2.Cinematic: draws upon movie genres. Inspired by colors and lights that create nostalgia.

a.     Emersion of a new retro, with the idea of nostalgia rather than a specific era

b.     Desire to be glamorous and fantastical through dressing up for the moment and style having substance

1.    3.  Jpeg Gen: the online world visual art gallery on the World Wide Web.

a.     Art curators are amateur image circulators on the blogosphere.

b.     Internet allows consumer to engage in a “dismembered narrative”

c.      Youth inspired story of spontaneity and fun.

So now that you've got a glimpse of the future trend mania, see if you can beat this bandwagon before it even leaves the station!

C.S.